64% OF US ADULTS ARE INTERESTED IN CRYPTO, NEW SURVEY SHOWS

The world of cryptocurrency, once a niche corner of the internet, is rapidly moving into the mainstream.Are you one of the many Americans intrigued by Bitcoin, Ethereum, and the potential of blockchain technology? Far from an elite audience, 21%, or one in five American adults roughly 55 million people1 own at least some crypto.2 Some use it to invest in their financial future, others for art and games, and still more are simply curious and testing the waters. In addition, many are already using crypto to make everyday purchases.You're not alone.A recent survey reveals that a staggering 64% of US adults are interested in learning more about crypto or even holding digital assets soon.This surge in curiosity suggests a significant shift in perception, moving away from the skepticism of the past towards a growing acceptance and understanding of the role crypto could play in the future of finance.

This heightened interest isn't just idle curiosity. The survey, conducted by The Harris Poll, found that about 21% of the US population owns crypto, and 76% of the holders believe their experience with digital assets has had a positive personal impact. The poll surveyed 53,805 US adults to identify a representative sample of 10,000 current crypto holders.The same survey, along with others, highlights a tangible increase in crypto ownership.As of 2025, approximately 21% of American adults, representing about 55 million people, now own at least some form of cryptocurrency.This ownership is diverse, spanning all age groups and income levels, suggesting that crypto's appeal extends far beyond the stereotype of tech-savvy millennials. The survey shows that about 21% of U.S. adults the equivalent of 55 million own some form of cryptocurrency. These holders are not stereotyped crypto brothers or risk-taking speculators, but ordinary people from all walks of life.From investing in their financial future to exploring art, games, and even making everyday purchases, people are finding various uses for digital currencies.Get ready to dive deep into the reasons behind this growing interest, the demographics of crypto owners, and what this means for the future of digital finance.

The Rising Tide of Crypto Adoption in the US

Multiple studies and surveys point to a consistent trend: cryptocurrency adoption is on the rise in the United States.Let's delve into the data and explore the factors driving this increase.

Current Crypto Ownership Statistics

The numbers speak for themselves. The number of U.S. crypto investors is set to almost double in 2025, according to a new survey by Gemini. Nearly two-thirds of adults in the United States are interested in learning more about cryptocurrencies like Bitcoin (BTC) or holding them soon, according to a new survey.Gemini, a crypto trading platform owned by Tyler and MoreThe 2025 surveys highlight that around 55 million Americans own cryptocurrency. Gemini, una plataforma de comercio de criptomonedas propiedad de Tyler y Cameron Winklevoss, public un nuevo informe sobre el estado de las criptomonedas en EE.UU, State of U.S. Crypto Report, que proporciona informaci n sobre las tendencias de los consumidores en el mercado de las criptomonedas en los EE.UU. Los datos se recopilaron aThis figure is a significant increase from previous years, demonstrating the growing popularity of digital assets. Crypto trading activities have high risk and volatility, always do your own research and use cold cash before investing. All activities of buying and selling bitcoin and other crypto asset investments are the responsibility of the reader. Reference. Crypto News. Major Survey Finds 1 in 5 U.S. Adults Now Use Cryptocurrency. Accessed on ApWhile different surveys may yield slightly different numbers due to varying methodologies, the overall trend is undeniable: crypto ownership is becoming more widespread.

• Gemini's estimations: Suggest that nearly 14% of the US population, or 21.2 million adults, owned crypto at a prior time, indicating significant recent growth.
• National Cryptocurrency Association and The Harris Poll: Found that 21% of American adults, or approximately 55 million people, own crypto in 2025.
• Other estimates: Put the number even higher, with some suggesting over 70 million American adults own crypto.

This growth is not just about the numbers; it's about the changing perception and accessibility of cryptocurrency. 64% of US adults are interested in crypto, new survey showsThe market is maturing, with more regulated exchanges, easier onboarding processes, and increased educational resources. 🚨MASSIVE SIGNAL: The anti-crypto era is officially ending🚨🔹BitMEX founder @CryptoHayes: Pardoned🔹Hawk Tuah Girl s token: SEC dropped the case🔹FDIC rulesAll these factors contribute to making crypto more approachable for the average person.

Who is Investing in Crypto?

The stereotype of the crypto investor as a young, tech-savvy male is becoming outdated.While early adopters certainly fit this profile, the demographic landscape of crypto ownership is diversifying.

• Age diversity: Crypto owners span all age groups, from Gen Z to Baby Boomers.While younger generations may be more inclined to experiment with new technologies, older generations are also recognizing the potential of crypto as an investment asset.
• Gender diversity: While men currently outnumber women in crypto ownership, the gap is closing.Surveys indicate that more women than men are interested in getting into crypto, suggesting a potential surge in female crypto investors in the near future.Gemini estimates that US men are 1.8x more likely than women to own crypto, but women are showing increased interest.
• Income diversity: Crypto ownership is not limited to high-income earners.People from all income levels are investing in crypto, recognizing its potential as a tool for wealth building and financial inclusion.

The diversification of crypto ownership is a positive sign for the long-term health and stability of the market.It indicates that crypto is becoming less of a niche investment and more of a mainstream asset class.

Reasons Behind the Crypto Craze

What's driving this surge in interest and adoption? The survey also identified the potential growth of female crypto investors, which make up just 26% of current crypto holders, according to Gemini s estimations. According to the survey, more women than men indicated a willingness to get into crypto soon, making up 53% of crypto-curious respondents interested in investing in crypto.Several factors contribute to the growing appeal of cryptocurrency.

Investment Opportunities

One of the primary drivers is the potential for high returns. Crypto owners crave information about the industry, with most interested in learning more about crypto (81%) and many (40%) watching, listening to, or reading news about crypto daily.Bitcoin, in particular, has seen significant price appreciation over the years, attracting investors looking to grow their wealth.Other cryptocurrencies, like Ethereum, Cardano, Solana, and Polkadot, also offer unique investment opportunities and potential for growth.

However, it's crucial to remember that the cryptocurrency market is highly volatile. Finder s Cryptocurrency Adoption Index measures cryptocurrency adoption in the United States through a quarterly survey. 70.8M American adults own crypto. US men are 1.8x more likely than women to own crypto. 77% of American crypto owners hold ₿itcoin.Prices can fluctuate dramatically in short periods, and investors should be prepared for the possibility of losses. Always do your own research (DYOR) and never invest more than you can afford to lose.

Alternative to Traditional Finance

For some, crypto represents an alternative to the traditional financial system, which is often perceived as being slow, expensive, and exclusive.Crypto offers the potential for faster, cheaper, and more accessible financial services. The number of U.S. crypto investors is set to almost double in 2025, according to a new survey by Gemini.Decentralized finance (DeFi) applications, built on blockchain technology, are disrupting traditional banking services like lending, borrowing, and trading.

Furthermore, some individuals are drawn to the decentralized nature of crypto, which offers greater control over their funds and reduces reliance on intermediaries like banks. crypto markets; eth-bch vs btc; bitcoin price; ethereum price; cardano (ada) price; solana (sol) price; ripple (xrp) price; polkadot (dot) price; dogecoin (doge) price;This is particularly appealing to those who are distrustful of traditional financial institutions or who live in countries with unstable economies.

Technological Innovation

Beyond its financial applications, crypto is also driving innovation in other areas. A 2025 survey from the National Cryptocurrency Association and The Harris Poll found that 21% of American adults, roughly 55 million people, own crypto, and that ownership skews younger and male.Blockchain technology, the foundation of crypto, has the potential to revolutionize industries ranging from supply chain management to healthcare.The idea that decentralization, a key feature of blockchain, crypto, and Web3, could improve online social networks and reduce risks of AI-generated content is also becoming more popular.

Non-fungible tokens (NFTs), for example, are transforming the art world by providing artists with new ways to monetize their creations and connect with their fans. Top cryptocurrency prices and charts, listed by market capitalization. Free access to current and historic data for Bitcoin and thousands of altcoins.Decentralized autonomous organizations (DAOs) are enabling new forms of governance and collaboration. Nearly two-thirds of adults in the United States are interested in learning more about cryptocurrencies like Bitcoin (BTC) or holding them soon, according to a new survey. Gemini, a crypto trading platform owned by Tyler and Cameron Winklevoss, released a new S tate of U.S. Crypto Report, providing insights about consumer trends in the cryptoThe possibilities are endless, and many people are drawn to crypto because of its potential to create a more decentralized and equitable future.

Everyday Purchases

An increasing number of businesses are accepting crypto as payment for goods and services.While it's not yet as widespread as traditional payment methods, the trend is growing. Ripple counsel Stuart Alderoty finds that 1 in 5 U.S. adults now use crypto, with growing trust, diverse adoption, and strong support for balanced regulation.From online retailers to brick-and-mortar stores, more merchants are recognizing the benefits of accepting crypto, such as lower transaction fees and increased customer reach.Some surveys are indicating people are already using crypto to make everyday purchases.

The Gender Gap in Crypto: Opportunities and Challenges

While crypto adoption is diversifying, a gender gap still exists. Roughly 63% of adults in the US are crypto curious, while over half of those interested in cryptocurrency are women, according to a survey by crypto exchange Gemini shared with Decrypt.Addressing this gap is crucial for creating a more inclusive and representative crypto ecosystem.

Why Are Women Underrepresented in Crypto?

Several factors may contribute to the underrepresentation of women in crypto.

• Risk aversion: Women are often perceived as being more risk-averse than men, which may make them less likely to invest in a volatile asset like crypto.
• Lack of education: Women may have less access to financial education and resources than men, which can make it more difficult to understand the complexities of crypto.
• Marketing and representation: The crypto industry has historically been dominated by men, and marketing materials often target a male audience. Per Study.com, more than 75% of the parents who invested in cryptocurrencies have paid $766 to their children s education on average. While 80% of the college graduates who used or invested in crypto have paid $1,086 for their education on average, 86% of the surveyed college students desire more crypto and tech knowledge instead of a degree to make more money.This can create a perception that crypto is not for women.
• Community and culture: The crypto community can sometimes be intimidating or unwelcoming to women.

Closing the Gap: Empowering Women in Crypto

Fortunately, there are many initiatives aimed at empowering women in crypto and closing the gender gap.

• Education and resources: Organizations like Crypto Curry Club and Women in Blockchain are providing educational resources and networking opportunities for women interested in learning about crypto.
• Inclusive marketing: Companies are starting to recognize the importance of inclusive marketing and are creating campaigns that appeal to a broader audience.
• Mentorship and support: Women in the crypto community are actively mentoring and supporting each other, creating a more welcoming and inclusive environment.

The potential for women to become more involved in crypto is significant.Surveys suggest that over half of those interested in cryptocurrency are women, indicating a strong willingness to learn and invest.As more women enter the crypto space, they can bring fresh perspectives, diverse skills, and a much-needed sense of balance to the industry.

Navigating the Crypto Landscape: Risks and Regulations

While the potential benefits of crypto are undeniable, it's essential to be aware of the risks and regulations involved.

Potential Risks of Investing in Crypto

The cryptocurrency market is inherently volatile, and investors should be prepared for the possibility of losses.Here are some of the key risks to consider:

• Volatility: Crypto prices can fluctuate dramatically in short periods.
• Security: Crypto exchanges and wallets are vulnerable to hacking and theft.
• Regulation: The regulatory landscape for crypto is still evolving, and changes in regulations could impact the value of digital assets.
• Scams and fraud: The crypto space is rife with scams and fraudulent schemes.

To mitigate these risks, it's crucial to do your research, use strong passwords, enable two-factor authentication, and store your crypto in a secure wallet. Crypto owners crave information about the industry, with most interested in learning more about crypto (81%) and many (40%) watching, listening to, or reading news about crypto daily. They seek information on investment strategies but also want to know more about legal and regulatory topics, security measures, blockchain technology, and taxBe wary of promises of guaranteed returns and avoid investing in projects you don't understand.

The Evolving Regulatory Landscape

Governments around the world are grappling with how to regulate cryptocurrency. New from this year is the widespread concern about fake content created by artificial intelligence. Over one in three people surveyed worldwide think that decentralization, a key feature of blockchain, crypto, and web3, could improve online social network and content platforms and believe it can help reduce the risks of AI-generated content.Some countries have embraced crypto, while others have taken a more cautious approach.The regulatory landscape is constantly evolving, and it's essential to stay informed about the latest developments. A new 2025 survey reveals that around 55 million Americans hold crypto assets, spanning all age groups and income levels, with over 70% saying it has improved their lives. Discover how digital assets are entering the mainstream, reshaping payments and investments.Stuart Alderoty finds that 1 in 5 US adults now use crypto, with growing trust, diverse adoption, and strong support for balanced regulation.

The key challenge for regulators is to strike a balance between protecting investors and fostering innovation.Overly restrictive regulations could stifle the growth of the crypto industry, while lax regulations could leave investors vulnerable to fraud and manipulation.Surveys emphasize the need for regulators to carefully consider how they strike the right balance between informing people of risks and enabling innovation.

The Future of Crypto: What to Expect

What does the future hold for cryptocurrency? survey. This survey built upon a previous retail-focused survey conducted in 2025. Conducted in March 2025. Note: Please note that charts on the following slides may not total 100% due to rounding. Source: EY -Parthenon Retail Digital Assets Investor Survey March 2025 (n=1,034), ey.com. N=1,034 N=499 females N=526 malesWhile it's impossible to predict the future with certainty, several trends suggest that crypto is here to stay and will continue to play an increasingly important role in the global economy.

Mainstream Adoption

As crypto becomes more accessible and user-friendly, mainstream adoption is likely to continue.More businesses will accept crypto as payment, and more people will use crypto for everyday transactions.New survey data says the number of US crypto investors is set to almost double in 2025.

Institutional Investment

Institutional investors, such as hedge funds and pension funds, are increasingly allocating capital to crypto.This influx of institutional money will provide greater stability and liquidity to the market.BitMEX founder @CryptoHayes thinks the anti-crypto era is officially ending.

Technological Advancements

Innovation in blockchain technology will continue to drive the evolution of crypto.New applications and use cases will emerge, making crypto even more valuable and relevant.New surveys even indicate that there's widespread concern about fake content created by artificial intelligence, and more than one in three people surveyed worldwide think that decentralization, a key feature of blockchain, crypto, and web3, could improve online social network and content platforms.

Increased Regulation

The regulatory landscape for crypto will continue to evolve, with governments around the world developing clearer and more comprehensive regulations. The numbers are stark: 21% of U.S. adults approximately 55 million people currently hold digital assets. According to the latest iteration of the State of the Crypto Holders Report 2025This increased regulation will provide greater clarity and certainty to the market, which will help to attract more investors and foster innovation. A recent survey from Kiwi exchange Easy Crypto and Protocol Theory has shown 20% of Australians already invest in digital currencies. The survey also revealed that Australians are strongly considering crypto as an alternative to real estate, which has become exorbitantly expensive for the average investor.Research helps inform thinking around future crypto policy development.

Conclusion: Embracing the Crypto Revolution Responsibly

The survey findings are clear: interest in cryptocurrency is surging in the United States.A substantial 64% of US adults are curious about digital assets, and a significant 21% already own crypto.This growing adoption, coupled with the increasing diversification of crypto owners, signals a significant shift in perception and a promising future for digital finance. Based on survey findings, Gemini estimates that nearly 14% of the U.S. population or 21.2 million adults now owns cryptocurrency. Crypto investors are potentially set to double this year asHowever, it's crucial to approach this evolving landscape with caution.Understanding the risks, staying informed about regulations, and engaging with the crypto community responsibly are essential for navigating this exciting new world.Crypto trading activities have high risk and volatility, so remember to always do your own research.

Key takeaways:

• Crypto ownership is becoming more mainstream, with around 55 million Americans currently owning digital assets.
• The demographic landscape of crypto owners is diversifying, with increasing participation from women and people of all income levels.
• The potential benefits of crypto are numerous, but it's essential to be aware of the risks and regulations involved.
• Education, inclusivity, and responsible investing are crucial for building a sustainable and equitable crypto ecosystem.

Are you ready to explore the world of cryptocurrency? These survey results shine a light on the need for regulators to consider how they strike the right balance between informing people of the risks, while enabling innovation to benefit the UK s growth and competitiveness. This research is particularly important to us now as it helps inform our thinking around future crypto policy development.Start by doing your own research, understanding the risks, and investing only what you can afford to lose.The future of finance is here, and it's up to us to shape it responsibly.