36% OF THE TOP 1,000 CRYPTO PROJECTS WENT SILENT ON BLOGGING THIS YEAR

The crypto landscape is constantly evolving, a whirlwind of innovation, market fluctuations, and shifting community sentiment. The blogging habits of the top ten crypto projects. Source: Guerilla Buzz. Of the top 10 crypto projects, Binance s BNB Chain was the clear blogging leader, with 59 new articles published this year. In second place was Polygon (MATIC) with 36 new posts, followed by Cardano (ADA) with 12.Staying connected and transparent is paramount for projects aiming to thrive. A whopping 35.8% of the world s largest crypto projects haven t uploaded a single blog post in 2025. More than a third of the top 1,000 crypto projects a term that includes both crypto companies and individual tokens haven t published a single new article on their respective websites in 2025.However, a recent study reveals a concerning trend: a significant portion of leading cryptocurrency projects have gone quiet on their blogs. More than a third of the top 1,000 crypto projects a term that includes both crypto companies and individual tokens haven t published a single new article on their respective websites in 2025.According to a May 1 research report from blockchain marketing agency Guerilla Buzz whose clients incAccording to research conducted by GuerrillaBuzz, a blockchain marketing agency, a staggering 36% of the top 1,000 crypto projects haven't published a single new blog post in 2025.This silence raises questions about their commitment to community engagement, project updates, and overall transparency.In a space where information is king, could this lack of communication signal deeper problems or simply a shift in strategy?This article delves into the implications of this ""blogging blackout,"" explores which projects are still actively engaging, and offers insights for crypto projects navigating the ever-changing digital landscape.We'll uncover why consistent communication is crucial for building trust and fostering a vibrant community, and examine the potential consequences of neglecting this vital aspect of project management. More than a third of the top 1,000 crypto projects a term that includes both crypto companies and individual 36% of the top 1,000 crypto projects went silent on blogging this yearIs consistent content creation in crypto dead?Or is it more important than ever?

The Great Crypto Blogging Blackout of 2025: Understanding the Numbers

The GuerrillaBuzz study paints a stark picture of the current state of content marketing within the crypto industry. 😲 In 2025, more than one-third of the top 1,000 cryptocurrency projects have not added even a single new blog post. 35.8% of the top 1,000 cryptocurrency projects have not added any new text to their websites this year. In 2025, only 49.7% of these projects had added more than two new goods to their catalog.The core finding – that 36% of the top 1,000 crypto projects have not updated their blogs in 2025 – highlights a significant drop in communication.This encompasses a broad range of projects, from established cryptocurrencies to emerging tokens, each with its own unique goals and target audience.

Specifically, the study found that:

• 36% of the top 1,000 cryptocurrency projects have not added a single new blog post in 2025.
• 35.8% of the world's largest crypto projects haven't uploaded any text to their websites this year.
• Only 49.7% of these projects added more than two new goods to their catalog, suggesting a slowdown in overall development updates.

These statistics raise a crucial question: why are so many crypto projects neglecting their blogs? Of the top 10 crypto projects, Binance s BNB Chain was the clear blogging leader, with 59 new articles published this year. In second place was Polygon (MATIC) with 36 new posts, followed by Cardano (ADA) with 12.Is it due to a lack of resources, a shift in marketing priorities, or a sign of underlying issues within these projects?Let's explore some potential reasons.

Why Are Crypto Projects Going Silent? Of the top 10 crypto projects, Binance s BNB Chain was the clear blogging leader, with 59 new articles published this year. In second place was Polygon, with 36 new posts, followed by CardanoExploring Potential Reasons

Several factors could contribute to the observed decline in blogging activity within the crypto space.It's essential to consider a range of possibilities before drawing definitive conclusions.

Resource Constraints and Shifting Priorities

Running a successful crypto project requires significant investment in development, marketing, and community management. A recent study by GuerrillaBuzz has found that 36% of the top 1,000 cryptocurrency projects have ceased updating their blogs in 2025. The analysis focused on blog activity as a metric to gaugeBlogging, while important, might be deprioritized in favor of other initiatives, especially for smaller projects with limited resources.Teams may be focusing on core product development, securing partnerships, or navigating regulatory hurdles, leaving less time and budget for content creation.

The Rise of Alternative Communication Channels

The crypto landscape is dynamic, and communication channels are constantly evolving. More than a third of the top 1,000 crypto projects a term that includes both crypto companies and individual tokens haven t published a single new article on their respective websites in 2025.Projects might be shifting their focus away from traditional blogs and towards more immediate platforms like Twitter, Telegram, or Discord. Menu. Home; Bitcoin Chart; Cryptocurrency News; Live PricesThese channels offer instant communication and direct engagement with the community, which can be appealing for time-sensitive updates and quick announcements.

Lack of New Developments or Milestones

Sometimes, a lack of blogging activity can simply reflect a period of consolidation or incremental progress.If a project is not undergoing major developments or reaching significant milestones, there might be less to write about.However, even during quiet periods, consistent communication about ongoing efforts and future plans is crucial for maintaining community engagement.

Potential Red Flags and Warning Signs

In some cases, a prolonged silence on a project's blog could indicate more serious problems. A whopping 35.8% of the world s largest crypto projects haven t uploaded a single blog post in 2025, according to blockchain marketing agency Guerilla Buzz. More than a third of the top 1,000 crypto projects a term that includes both crypto companies and individual tokens haven t published a single new article on their respective websites in 2025. According to a May 1 researchIt could be a sign of internal conflicts, lack of funding, or even outright abandonment of the project.While not every silent project is doomed, it's essential for investors and community members to be aware of this potential risk factor.

The Importance of Consistent Communication in the Crypto Space

Despite the potential reasons for the decline in blogging activity, it's crucial to emphasize the importance of consistent communication for crypto projects.A well-maintained blog serves as a vital tool for building trust, fostering community engagement, and promoting transparency.

Building Trust and Credibility

In the often-unregulated world of cryptocurrencies, trust is paramount. A recent study by GuerrillaBuzz has found that 36% of the top 1,000 cryptocurrency projects have ceased updating their blogs in 2025. The analysis focused on blog activity as a metric to gauge these projects' communication with their communities and overall progress.A regularly updated blog demonstrates a project's commitment to transparency and provides a platform for sharing updates, addressing concerns, and showcasing progress.This helps to build trust and credibility with investors, users, and the wider community.

Fostering Community Engagement

A blog provides a valuable opportunity to engage with the community, solicit feedback, and answer questions.By sharing insights into the project's development, challenges, and future plans, projects can foster a sense of ownership and participation among their community members.This can lead to increased loyalty, advocacy, and overall support for the project.

Improving SEO and Visibility

Regularly publishing high-quality content on a blog can significantly improve a project's search engine optimization (SEO) and online visibility.By targeting relevant keywords and providing valuable information, projects can attract new users and investors who are actively searching for information about cryptocurrencies and blockchain technology.This makes having a blog a critical piece of any strong crypto SEO strategy.

The Blogging Leaders: Which Crypto Projects Are Still Active?

While a significant portion of crypto projects have gone silent, some continue to actively engage with their communities through regular blog updates.The GuerrillaBuzz study highlighted the top performers in terms of blogging activity among the top 10 crypto projects:

• Binance's BNB Chain: Published 59 new articles this year, demonstrating a strong commitment to community engagement and information sharing.
• Polygon (MATIC): Ranked second with 36 new posts, showcasing its dedication to keeping its community informed about its development and progress.
• Cardano (ADA): Followed with 12 new articles, indicating a continued effort to communicate with its user base, albeit less frequently than BNB Chain and Polygon.

These projects understand the value of consistent communication and are actively investing in content creation to build trust, engage with their communities, and maintain a strong online presence.Their activity provides a benchmark for other projects to aspire to.

Beyond Blogging: Other Forms of Crypto Communication

While blogging remains a valuable tool, it's important to acknowledge the rise of alternative communication channels in the crypto space.Many projects are utilizing a combination of platforms to reach their target audiences and engage with their communities.

Social Media Platforms

Twitter, Telegram, and Discord have become essential platforms for crypto projects to share quick updates, announce news, and engage in real-time conversations with their communities.These platforms offer instant communication and direct interaction, making them ideal for time-sensitive information and community building.

Video Content

YouTube and other video platforms are increasingly popular for sharing tutorials, interviews, and project updates.Video content can be more engaging and accessible than written content, making it a powerful tool for reaching a wider audience.

Newsletters and Email Marketing

Email newsletters remain a valuable channel for delivering more in-depth updates and announcements to subscribers.Newsletters can be used to share curated content, highlight key milestones, and promote upcoming events.

Actionable Advice for Crypto Projects: Revitalizing Your Content Strategy

If your crypto project has been neglecting its blog, it's time to revitalize your content strategy.Here are some actionable tips to get you started:

Conduct a Content Audit

Start by reviewing your existing blog content to identify what's working and what's not.Analyze your website traffic, engagement metrics, and search engine rankings to understand which topics and formats are resonating with your audience.

Develop a Content Calendar

Create a content calendar that outlines your upcoming blog posts, target keywords, and publication schedule.This will help you stay organized and ensure a consistent flow of content.

Focus on Providing Value

Prioritize creating high-quality content that provides real value to your audience.This could include tutorials, industry insights, project updates, or expert interviews.Always focus on answering your audience's questions and addressing their concerns.

Promote Your Content

Don't just publish your blog posts and hope people will find them.Actively promote your content across your social media channels, email newsletters, and other platforms.Engage with your audience in the comments section and encourage them to share your content with their networks.

Track Your Results and Iterate

Continuously track your website traffic, engagement metrics, and search engine rankings to measure the effectiveness of your content strategy.Use this data to identify areas for improvement and iterate on your approach over time.

Frequently Asked Questions About Crypto Blogging

Here are some common questions related to crypto blogging and content marketing:

Why is blogging important for crypto projects?

Blogging helps build trust, fosters community engagement, improves SEO, and provides a platform for sharing updates and insights.

What are the key elements of a successful crypto blog post?

A successful blog post should be informative, engaging, well-written, and optimized for search engines.It should also provide real value to the reader.

How often should I update my crypto blog?

Aim for a consistent posting schedule, ideally at least once a week.Consistency is key to building an audience and improving SEO.

What are some common mistakes to avoid when blogging about crypto?

Avoid promoting scams, spreading misinformation, and neglecting SEO.Also, be sure to proofread your content carefully before publishing.

How can I measure the success of my crypto blog?

Track your website traffic, engagement metrics, search engine rankings, and social media shares.Use this data to identify areas for improvement and optimize your content strategy.

Conclusion: The Future of Crypto Communication

The GuerrillaBuzz study serves as a wake-up call for crypto projects to prioritize communication and community engagement.While alternative channels like social media and video content are valuable, blogging remains a crucial tool for building trust, fostering transparency, and driving long-term success.The fact that 36% of the top 1,000 crypto projects went silent on blogging this year is concerning and highlights a potential vulnerability in the ecosystem.The leaders in the space, like Binance's BNB Chain and Polygon, understand the power of consistent content creation.By revitalizing their content strategies and focusing on providing value to their audiences, crypto projects can strengthen their communities, improve their online visibility, and ultimately increase their chances of success in the ever-evolving digital landscape.Don't let your project be part of the silent majority – start blogging today!