AS REGULATORS STONEWALL LIBRA, FACEBOOK ROLLS OUT NEW PAYMENT SYSTEM

Last updated: June 20, 2025, 00:10 | Written by: Marc Andreessen

As Regulators Stonewall Libra, Facebook Rolls Out New Payment System
As Regulators Stonewall Libra, Facebook Rolls Out New Payment System

The world of finance and technology is constantly evolving, and at the forefront of this evolution are companies like Facebook.While their ambitious cryptocurrency project, Libra, continues to face intense scrutiny and resistance from global regulators, Facebook has cleverly pivoted, introducing a new and more readily acceptable payment system: Facebook Pay. With its new Libra cryptocurrency, Facebook wants to disrupt the most highly regulated industry on the planet: the payments and transborder payments markets. In recent years, startups haveThis new fiat payment system signifies a strategic shift, demonstrating Facebook's determination to establish a strong presence in the payments landscape, even if it means taking a more conventional route.Facebook Pay arrives as regulators worldwide actively raise concerns about Libra, including potential impacts on financial stability, data privacy, and money laundering. Facebook has been promoting Libra as a new form of currency. After Facebook established the Libra Association, government regulators and central bank officials have been questioning company executives out of fears that the social network would go around the government system of currencies and push for the use of alternative currenciesThis regulatory pressure has led to several key partners abandoning the Libra project, further highlighting the challenges it faces. The project was ambitious, to say the least, aiming to create a global payment system that would empower billions of people. Born out of Facebook s grand vision, the Libra Association was a consortium of companies from various sectors, including payment systems, telecommunication, online marketplaces, and venture capital.But Facebook, undeterred, is pushing forward, offering a glimpse into its broader vision for integrated financial services across its vast network of platforms.With Facebook Pay, the social media giant aims to streamline transactions and enhance user experience, solidifying its position as a major player in the digital economy.

Understanding Facebook Pay: A New Fiat Payment System

Facebook Pay is designed as a unified payment system that will work across Facebook, Messenger, Instagram, and WhatsApp.It is built to facilitate a variety of transactions, making it easier for users to buy and sell goods, send money to friends and family, and support causes they care about.Facebook Pay operates using existing currencies (fiat), such as the US dollar, unlike Libra, which is intended to be a new global digital currency.

How Does Facebook Pay Work?

Facebook Pay allows users to link various payment methods, including credit cards, debit cards, and PayPal accounts, to their Facebook account. Facebook Pay will start rolling out this week on Messenger and Facebook in the United States for fundraisers, in-game purchases, event tickets, person-to-person payments on Messenger and purchases from select Pages and businesses on Facebook Marketplace.Once linked, these payment methods can be used to make purchases and send money within the supported Facebook platforms.Here's a step-by-step breakdown:

  1. Add Payment Methods: Users can add their preferred payment methods (credit cards, debit cards, PayPal) to their Facebook Pay account through the settings on Facebook, Messenger, Instagram, or WhatsApp.
  2. Secure Transactions: Facebook Pay employs security measures like data encryption and fraud monitoring to protect user financial information.
  3. Seamless Payments: When making a purchase or sending money, users simply select Facebook Pay as their payment method and confirm the transaction.
  4. Centralized Management: Users can manage their payment information, view transaction history, and adjust settings in one central location.

Facebook Pay is currently rolling out in the United States, starting with features like:

  • Fundraisers: Users can donate to charitable causes directly through Facebook.
  • In-Game Purchases: Gamers can purchase in-game items and upgrades.
  • Event Tickets: Users can buy tickets to events listed on Facebook.
  • Person-to-Person Payments: Sending money to friends and family on Messenger becomes easier.
  • Facebook Marketplace: Buying items from select Pages and businesses on Facebook Marketplace is streamlined.

Libra vs. As worldwide regulators continue to stonewall the Libra stablecoin project, Facebook moves forward with Facebook Pay, a new fiat payment system. As the Libra stablecoin project continues to face a hostile audience of regulators, Facebook launches a new fiat payment system called Facebook Pay. Empower people everywhere to buy and sell things online On Nov. MoreFacebook Pay: A Tale of Two Payment Systems

It's important to distinguish between Libra and Facebook Pay, as they represent fundamentally different approaches to the payments landscape. Lawmakers have begun actively pressuring members of the Libra Association, the international blockchain payments project led by Facebook, to reconsider their involvement with the group. In a newWhile both are initiatives spearheaded by Facebook, their underlying technology, goals, and regulatory challenges are distinct.

Libra: The Ambitious Cryptocurrency Project

Libra is a proposed cryptocurrency envisioned as a global digital currency backed by a basket of fiat currencies and government securities.Its aim is to provide a stable and accessible payment system for billions of people worldwide, particularly those who are unbanked or underbanked.However, Libra has faced significant hurdles due to concerns over:

  • Financial Stability: Regulators worry about the potential impact of a widely adopted cryptocurrency on national currencies and monetary policy.
  • Data Privacy: Concerns exist about how Facebook would handle user financial data in conjunction with its existing user data.
  • Money Laundering and Terrorism Financing: Regulators fear that Libra could be used for illicit activities due to its potential anonymity.

These concerns have led to intense scrutiny from regulators around the world, causing major partners like PayPal, Visa, and Mastercard to withdraw from the Libra Association, the governing body of the Libra project.The future of Libra remains uncertain as it navigates these regulatory challenges.

Facebook Pay: A Pragmatic Approach

In contrast, Facebook Pay is a more conventional payment system that utilizes existing fiat currencies and payment infrastructure. As the Libra stablecoin project continues to face a hostile audience of regulators, Facebook launches a new fiat payment system called Facebook Pay. On Nov. 12, the social media giant announced that it is introducing Facebook Pay, a payment system that is designed to facilitate payments across Facebook, Messenger, Instagram, and WhatsApp.It is designed to facilitate payments within the Facebook ecosystem, making it easier for users to transact on the platform. As Regulators Stonewall Libra, Facebook Rolls Out New Payment SystemBecause it leverages established payment methods and complies with existing regulations, Facebook Pay faces fewer regulatory hurdles compared to Libra.Facebook Pay is a fiat payment system that does not create any new type of currency.It merely facilitates transactions using traditional payment methods.

Key Differences Highlighted:

Feature Libra Facebook Pay
Currency Cryptocurrency (intended to be pegged to a basket of fiat currencies) Fiat currencies (USD, EUR, etc.)
Regulatory Scrutiny High Lower
Payment Infrastructure New blockchain-based infrastructure Existing payment infrastructure (credit cards, debit cards, PayPal)
Goal Create a global digital currency Facilitate payments within the Facebook ecosystem

The Regulatory Landscape: Why Libra is Facing Pushback

The stringent regulatory response to Libra underscores the complexities of introducing a new global currency. 隨著Libra穩定幣項目繼續面對監管機構的敵視,Facebook推出了一種新的法定支付系統,稱為Facebook Pay。使各地的人們都可以在線購買和出售商品11月12日,Regulators are concerned about the potential risks associated with a cryptocurrency that could rival or disrupt existing financial systems.Key concerns include:

  • Sovereignty of Currencies: Governments are hesitant to cede control over their currencies and monetary policy to a private entity like Facebook.
  • Financial Stability: The potential for rapid adoption of Libra could destabilize national economies if not properly regulated.
  • Consumer Protection: Regulators want to ensure that consumers are protected from fraud and other risks associated with cryptocurrencies.
  • Anti-Money Laundering (AML) and Counter-Terrorism Financing (CTF): The anonymity of cryptocurrencies makes them attractive to criminals and terrorists, raising concerns about illicit activities.

The lack of clear regulatory frameworks for cryptocurrencies further complicates the matter.Many countries are still grappling with how to regulate these digital assets, leading to uncertainty and caution. BREAKING: New IBM report reveals central banks will launch digital currencies within five years. Plus, bank customers in India are locked out of their account. Many say that they fear losing their life savings. Also, CME Says It Will Launch Bitcoin Options in January. Like. Comment. Subscribe. Follow us on Twitter: Tweets by AltcoinDailyioLawmakers have even pressured members of the Libra Association to reconsider their involvement, highlighting the political pressure surrounding the project.Facebook established the Libra Association in hopes of decentralizing the project, but this has not been enough to quell the regulatory unease.

The Benefits of Facebook Pay for Users and Businesses

Despite the regulatory hurdles facing Libra, Facebook Pay offers several potential benefits for both users and businesses.By streamlining payments within the Facebook ecosystem, it can enhance the user experience, drive sales, and foster greater engagement.

Benefits for Users:

  • Convenience: Users can make purchases and send money without leaving the Facebook app.
  • Security: Facebook Pay employs security measures to protect user financial information.
  • Centralized Management: Users can manage their payment information and transaction history in one place.
  • Ease of Use: The intuitive interface makes it easy to make payments and send money.

Benefits for Businesses:

  • Increased Sales: Streamlined payments can lead to higher conversion rates.
  • Greater Reach: Businesses can reach a wider audience of potential customers within the Facebook ecosystem.
  • Improved Customer Experience: Offering a convenient payment option can enhance customer satisfaction.
  • Data Insights: Businesses can gain valuable insights into customer spending habits.

Facebook Pay allows businesses to easily accept payments for their products and services, fostering e-commerce activities across the Facebook family of apps.

What Does the Future Hold for Facebook's Payment Initiatives?

The contrasting trajectories of Libra and Facebook Pay highlight the challenges and opportunities facing Facebook in the payments landscape.While Libra's future remains uncertain, Facebook Pay represents a more pragmatic and immediately viable approach.Here are some possible scenarios for the future:

  • Libra May Evolve: Facebook may need to significantly revise the Libra project to address regulatory concerns. Social media giant Facebook has launched Facebook Pay to unify payments on its platforms but the future of Calibra and its Libra wallet are in limbo. News All NewsThis could involve scaling back its ambitions, increasing transparency, and implementing stricter AML/CTF controls.The technology behind Libra may one day be implemented into a new project.
  • Facebook Pay Expansion: Facebook is likely to continue expanding the features and availability of Facebook Pay, integrating it more deeply into its various platforms.This could include adding support for more payment methods, expanding to new countries, and introducing new features like loyalty programs and rewards.
  • Integration with Other Services: Facebook could integrate Facebook Pay with other services, such as its e-commerce platform and advertising network, to create a more seamless and integrated user experience.
  • Collaboration with Traditional Financial Institutions: To gain legitimacy and acceptance, Facebook may need to partner with traditional financial institutions, such as banks and payment processors.These partnerships could provide access to established infrastructure and regulatory expertise.

It's also possible that Facebook will continue to pursue both paths simultaneously, hedging its bets on different approaches to the payments market. The essential tech news of the moment. Technology's news site of record. Not for dummies.Ultimately, Facebook's success in this area will depend on its ability to navigate the complex regulatory landscape and build trust with users and businesses.

Alternatives to Facebook Pay

While Facebook Pay offers convenience within the Facebook ecosystem, it's essential to remember that numerous other payment options exist. According to Facebook, which set out its plans for the cryptocurrency in a 12 page white paper, Libra will allow fee-free digital payments for everyone unhappy with existing transactions orDepending on your needs and preferences, these alternatives might offer greater flexibility, security, or privacy.Here are a few popular alternatives:

  • PayPal: A widely accepted online payment system that allows users to send and receive money securely.
  • Venmo: A mobile payment app popular for person-to-person transactions, especially among younger users.
  • Cash App: Another mobile payment app that offers a range of features, including sending and receiving money, investing in stocks, and buying Bitcoin.
  • Google Pay: A digital wallet platform that allows users to make contactless payments in stores and online.
  • Apple Pay: Similar to Google Pay, Apple Pay allows users to make contactless payments using their Apple devices.
  • Zelle: A bank-backed payment network that allows users to send and receive money directly from their bank accounts.

Choosing the right payment system depends on factors such as transaction fees, security features, ease of use, and acceptance by merchants. Mentre gli organi di regolamentazione di tutto il mondo tentano in ogni modo di ostacolare il lancio della criptovaluta Libra, Facebook ha annunciato un nuovo sistema di pagamento basato sul denaro tradizionale: Facebook Pay. Offrire alle persone di tutto il mondo la possibilit di acquistare eIt's always a good idea to compare different options before committing to one.

Conclusion: Key Takeaways on Facebook's Payment Strategies

In conclusion, Facebook's foray into the payment landscape presents a fascinating case study in innovation, regulation, and strategic adaptation. 随着Libra稳定币项目继续面对监管机构的敌视,Facebook推出了一种新的法定支付系统,称为Facebook Pay。使各地的人们都可以在线购买和出售商品11月12日,As regulators stonewall the ambitious Libra project, the launch of Facebook Pay demonstrates Facebook's determination to establish a strong presence in the payments space.While Libra aims to revolutionize the financial system, Facebook Pay offers a more practical and readily acceptable solution for facilitating transactions within the Facebook ecosystem. As the Libra stablecoin project continues to face a hostile audience of regulators, Facebook launches a new fiat payment system called Facebook Pay. Empower people everywhere to buy and sellThe key takeaways are:

  • Libra faces significant regulatory challenges: Concerns about financial stability, data privacy, and money laundering have hindered its progress.
  • Facebook Pay is a pragmatic alternative: It leverages existing fiat currencies and payment infrastructure, making it easier to gain acceptance.
  • Facebook Pay offers benefits for users and businesses: It streamlines payments, enhances the user experience, and drives sales.
  • The future of Facebook's payment initiatives is uncertain: The company may need to adapt its strategies to navigate the complex regulatory landscape.

Whether Facebook can successfully navigate these challenges and realize its vision for integrated financial services remains to be seen. Bitcoin Forum Alternate cryptocurrencies Altcoin Discussion Why Mark Zuckerberg Isn't A New Crypto Messiah Warning : One or more bitcointalk.org users have reported that they believe that the creator of this topic displays some red flags which make them high-risk.However, one thing is clear: Facebook's commitment to the payments space is unwavering, and its actions will continue to shape the future of finance and technology.For businesses, it is important to understand these shifts and adapt your strategies accordingly. La empresa tambi n tiene claro que el servicio de pago se mantendr separado de la nueva billetera Calibra de Facebook y de la red Libra. Facebook Pay comenzar a funcionar esta semana en Messenger y Facebook en los Estados Unidos para recaudaciones de fondos, compras en el juego, entradas para eventos, pagos de persona a persona enAccepting Facebook Pay and other payment options may be essential to connecting with your target audience and ensuring seamless transactions in an increasingly digital world.Stay informed, adapt, and thrive!

Marc Andreessen can be reached at [email protected].

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