BINANCE TO FOCUS ON CRYPTO PAYMENTS WITH NEW SUBSIDIARY BIFINITY

Last updated: June 19, 2025, 21:16 | Written by: Meltem Demirors

Binance To Focus On Crypto Payments With New Subsidiary Bifinity
Binance To Focus On Crypto Payments With New Subsidiary Bifinity

The world of cryptocurrency is constantly evolving, and Binance, the leading global blockchain ecosystem and cryptocurrency exchange, is once again at the forefront of innovation. Bifinity president Helen Hai said that the demand to provide new fiat-to-crypto on-ramps has been rising as the crypto and the Web3 economy continue to grow. At Binance, the vision is toIn a strategic move to bridge the gap between the traditional financial system and the rapidly expanding crypto economy, Binance has launched Bifinity, its official fiat-to-crypto payments provider subsidiary.This new venture signals Binance's intensified focus on simplifying and accelerating crypto adoption on a global scale.Bifinity aims to connect businesses and users across the global crypto and blockchain sector.Through APIs, merchants can easily facilitate crypto payments, opening up new avenues for growth and accessibility.With support for over 50 digital currencies and major payment methods like VISA and Mastercard, Bifinity is poised to become a key player in the crypto payment landscape. See full list on binance.comThis initiative responds to the surging demand for seamless fiat-to-crypto on-ramps, as the crypto and Web3 economy continue their exponential expansion.The establishment of Bifinity underscores Binance's commitment to increasing the freedom of money globally, making cryptocurrency more accessible and user-friendly for everyone. Menu. Home; Bitcoin Chart; Cryptocurrency News; Cryptocurrency Software; Privacy PolicyBy streamlining the process of converting traditional currencies into crypto and vice versa, Bifinity is set to accelerate mass crypto adoption and empower businesses to embrace the future of finance.

What is Bifinity and Why is Binance Investing in Crypto Payments?

Bifinity is a payments technology company established by Binance in 2025 to serve as its dedicated fiat-to-crypto payments provider.It's designed to connect businesses and users to the burgeoning crypto and blockchain sector.The primary goal is to simplify the process of converting fiat currencies (like USD, EUR, etc.) into cryptocurrencies and vice versa, making it easier for individuals and businesses to participate in the digital economy. L'exchange ha annunciato il lancio di Bifinity, la societ di pagamento fiat-to-crypto ufficiale di Binance, che collegher i provider di servizi crypto con il sistema finanziario tradizionale. Bifinity supporta pi di 50 criptovalute, compresi i principali asset come Bitcoin ( BTC ) ed Ether ( ETH ), cos come le piattaforme di pagamentoIn essence, it acts as a bridge between the traditional financial world and the innovative world of digital assets.

Binance's investment in Bifinity stems from a clear understanding of the market's needs. Binance, the world s largest cryptocurrency exchange by trading volumes, is moving to boost its fiat-to-crypto payments technology by launching its own crypto payment provider. The crypto exchange officially announced on Monday the launch of Bifinity, Binance s official fiat-to-crypto payment company to connect crypto service providers with the traditional financial system. BifinityAs the crypto and Web3 economies continue to grow, the demand for easy and reliable fiat-to-crypto on-ramps is increasing exponentially. Binance, a global blockchain ecosystem and cryptocurrency infrastructure provider, has announced the launch of Bifinity, a payments technology company and its official fiat-to-crypto payments provider. Bifinity was established in 2025 and has been powering Binance s fiat-to-crypto on- and off-ramps, processing millions in transactionsBy providing a seamless and secure way to buy and sell cryptocurrencies using traditional payment methods, Binance aims to:

  • Accelerate crypto adoption: Making it easier for newcomers to enter the crypto space.
  • Empower businesses: Enabling merchants to accept crypto payments and tap into a new customer base.
  • Increase the freedom of money: Providing users with greater control over their finances and access to a wider range of financial services.

Furthermore, this strategic move strengthens Binance's position as a leading player in the global crypto ecosystem.By offering a comprehensive suite of services, from trading and investment to payments and infrastructure, Binance is creating a more robust and integrated crypto experience for its users.

Bifinity's Key Features and Functionality

Bifinity offers a range of features designed to streamline the process of crypto payments and make it more accessible for both businesses and individuals. The crypto exchange officially announced on Monday the launch of Bifinity, Binance s official fiat-to-crypto payment company to connect crypto service providers with the traditional financial system.These features include:

  • Fiat-to-crypto on- and off-ramps: Allows users to seamlessly convert fiat currencies into cryptocurrencies and vice versa.
  • Support for multiple cryptocurrencies: Supports more than 50 digital currencies, including major assets like Bitcoin (BTC) and Ether (ETH).
  • Integration with major payment methods: Accepts payments via VISA, Mastercard, and other popular payment options.
  • API integration for merchants: Provides APIs that allow businesses to easily integrate crypto payment functionality into their existing platforms.
  • Secure and reliable transactions: Ensures the safety and security of all transactions through robust security measures.

By leveraging these features, Bifinity aims to provide a seamless and user-friendly experience for both buyers and sellers. As part of its initial push to bridge the gap between the crypto industry and traditional finance, Bifinity has partnered with several crypto firms, including Eqonex, a Nasdaq-listed digital asset investment firm.a strategic partnership with Eqonex to provide a $36 million convertible loan toThis is particularly important for businesses looking to adopt crypto payments, as it simplifies the integration process and reduces the technical barriers to entry.

How Does Bifinity Facilitate Crypto Payments?

Bifinity leverages APIs (Application Programming Interfaces) to enable merchants to seamlessly integrate crypto payment functionality into their existing systems.This allows businesses to accept crypto payments directly from their customers, without needing to build their own complex infrastructure.The process typically involves the following steps:

  1. A customer chooses to pay with cryptocurrency at a merchant's website or store.
  2. The merchant's system uses the Bifinity API to generate a payment request.
  3. The customer is redirected to a secure Bifinity payment gateway.
  4. The customer selects their preferred cryptocurrency and payment method.
  5. The transaction is processed, and the merchant receives confirmation of the payment.
  6. The merchant receives the payment in their preferred currency (either fiat or crypto).

This streamlined process makes it easy for businesses to accept crypto payments, without having to deal with the complexities of managing crypto wallets and transactions directly.

Bifinity's Partnership with Eqonex: A Strategic Move

As part of its initial push to establish itself in the crypto payments space, Bifinity has partnered with Eqonex, a Nasdaq-listed digital asset investment firm.This partnership involves a $36 million convertible loan from Bifinity to Eqonex.This strategic move offers several key benefits:

  • Increased exposure: The partnership with Eqonex provides Bifinity with greater visibility and credibility within the crypto industry.
  • Access to expertise: Eqonex's experience in digital asset investment can provide valuable insights and support for Bifinity's growth.
  • Expanded network: The partnership opens up new opportunities for Bifinity to connect with other businesses and users in the crypto ecosystem.

This partnership underscores Binance's commitment to fostering collaboration and innovation within the crypto industry. Binance's nieuwe betalingspartner Bifinity zal een converteerbare lening van $ 36 miljoen verstrekken aan het op de Nasdaq genoteerde digitale activabedrijf Eqonex.By working with other leading players, Bifinity can leverage their expertise and resources to accelerate its growth and achieve its goals.

The Impact of Bifinity on Crypto Adoption

Bifinity has the potential to significantly impact the adoption of cryptocurrency by making it easier and more accessible for both individuals and businesses.Here's how:

  • Simplifying the onboarding process: By providing seamless fiat-to-crypto on-ramps, Bifinity removes a major barrier to entry for new crypto users.
  • Enabling wider acceptance of crypto payments: By making it easier for businesses to accept crypto payments, Bifinity encourages wider adoption of cryptocurrency as a medium of exchange.
  • Promoting financial inclusion: By providing access to financial services for underserved populations, Bifinity can help to promote financial inclusion and empower individuals to participate in the digital economy.
  • Driving innovation in the crypto space: By fostering collaboration and innovation within the crypto industry, Bifinity can help to drive the development of new and innovative crypto products and services.

The long-term impact of Bifinity on the crypto landscape is likely to be significant, as it helps to bridge the gap between the traditional financial system and the emerging world of digital assets.

Addressing Common Concerns About Crypto Payments

While crypto payments offer many advantages, some common concerns often prevent widespread adoption.Bifinity aims to address these concerns through its robust security measures and user-friendly interface. Binance, the world s largest cryptocurrency exchange by trading volumes, is moving to boost its fiat-to-crypto payments technology by launching its own crypto payment provider.The crypto exchange officially announced on Monday the launch of Bifinity, Binance s official fiat-to-crypto payment company, to connect crypto service providers with the traditional financial system.BifinityLet's address some of the most frequently asked questions:

Are Crypto Payments Secure?

Security is a paramount concern in the crypto world. Binance announced today that it has entered the payments technology space with the launch of Bifinity, its fiat-to-crypto payments provider subsidiary, enabling businesses to adoptBifinity employs several security measures to protect users' funds and data.These include:

  • Encryption: All transactions are encrypted to prevent unauthorized access.
  • Two-factor authentication (2FA): Users are required to use 2FA to protect their accounts.
  • Fraud detection systems: Bifinity uses advanced fraud detection systems to identify and prevent fraudulent transactions.
  • Regulatory compliance: Bifinity is committed to complying with all applicable regulations to ensure the safety and security of its users.

By implementing these security measures, Bifinity aims to provide a safe and reliable platform for crypto payments.

Are Crypto Payments Volatile?

The volatility of cryptocurrency prices is a legitimate concern.However, Bifinity offers solutions to mitigate this risk. Binance, the world s largest cryptocurrency exchange by trading volumes, is moving to boost its fiat-to-crypto payments technology by launching its own crypto payment provider. The crypto exchange officially announced on Monday the launch of Bifinity, Binance s official fiat-to-crypto payment company, to connect crypto service providersFor example, merchants can choose to receive payments in stablecoins, which are cryptocurrencies pegged to a stable asset like the US dollar. Binance s new payment affiliate Bifinity will provide a $36 million convertible loan to the Nasdaq-listed digital asset firm Eqonex. Binance, the world s largest cryptocurrency exchange by trading volumes, is moving to boost its fiat-to-crypto payments technology by launching its own crypto payment provider.This eliminates the risk of price fluctuations.

Additionally, Bifinity provides real-time exchange rates, allowing users to make informed decisions about their transactions. At Binance, the vision is to increase the freedom of money globally. With the launch of Bifinity, we aim to accelerate mass crypto adoption. The new payments technology company can support more than50 cryptocurrencies across the world and give users access to all major payment methods such as VISA and Mastercard.This helps to reduce the impact of price volatility and ensures that users receive fair value for their crypto.

Are Crypto Payments Complex to Use?

One of the goals of Bifinity is to simplify the process of crypto payments and make it more user-friendly. Die neue Binance-Tochter Bifinity wird als neuer Krypto-zu-Fiat-Zahlungsdienstleister der gro en Handelsplattform agieren. Nachricht Die marktf hrende Kryptob rse Binance baut ihre eigenen Kapazit ten f r Krypto-Zahlungen aus, indem sie f r diesen Zweck einen eigenen Krypto-Zahlungsdienstleister gr ndet.The platform offers a clean and intuitive interface, making it easy for users to buy, sell, and spend cryptocurrencies. Binance s new payment affiliate Bifinity will provide a $36 million convertible loan to the Nasdaq-listed digital asset firm Eqonex. Binance to focus on crypto payments with new subsidiary Bifinity - Crypto In Your NetFurthermore, Bifinity provides comprehensive customer support to assist users with any questions or issues they may encounter.

By focusing on user experience, Bifinity aims to make crypto payments accessible to everyone, regardless of their technical expertise.

The Future of Crypto Payments with Bifinity

Bifinity is poised to play a key role in shaping the future of crypto payments.As the crypto and Web3 economies continue to grow, the demand for seamless and reliable fiat-to-crypto on-ramps will only increase.Bifinity is well-positioned to meet this demand, thanks to its robust technology, strategic partnerships, and commitment to user experience.

Looking ahead, we can expect to see Bifinity expand its offerings to include new features and services, such as:

  • Support for more cryptocurrencies: Expanding the range of supported cryptocurrencies to include emerging altcoins and DeFi tokens.
  • Integration with more payment methods: Adding support for more payment options, such as mobile wallets and bank transfers.
  • Expansion into new markets: Extending its services to new geographic regions around the world.
  • Development of new API solutions: Creating new APIs to support a wider range of use cases, such as loyalty programs and micropayments.

By continuing to innovate and adapt to the evolving needs of the crypto market, Bifinity can help to drive the adoption of cryptocurrency and unlock its full potential as a global payment system.The company's launch indicates a growing acceptance of crypto as a viable means of transaction and an increasing demand for platforms that simplify the conversion process between digital and traditional currencies.

Conclusion: Binance and Bifinity Paving the Way for Crypto Adoption

Binance's launch of Bifinity signifies a major step towards mainstream crypto adoption.By creating a dedicated fiat-to-crypto payments provider, Binance is addressing a critical need in the market and paving the way for wider acceptance of cryptocurrency as a means of payment.Bifinity's focus on user experience, security, and strategic partnerships positions it as a key player in the future of crypto payments.The integration with over 50 cryptocurrencies and major payment methods, like VISA and Mastercard, ensures accessibility for a broad user base.As the Web3 economy flourishes, having seamless and reliable fiat-to-crypto on-ramps will prove essential for continued growth and broader participation. 8M subscribers in the CryptoCurrency community. The leading community for cryptocurrency news, discussion, and analysis.With Bifinity, Binance is not just expanding its ecosystem but is actively contributing to a more accessible and inclusive financial future.The $36 million convertible loan to Eqonex further demonstrates Binance's commitment to investing in the digital asset space and fostering collaboration within the industry.The key takeaways are clear: crypto payments are becoming more accessible, security is a top priority, and partnerships are crucial for driving innovation.Ultimately, Bifinity represents Binance's vision of increasing the freedom of money globally, empowering individuals and businesses alike.

Meltem Demirors can be reached at [email protected].

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