TECHNICAL OVERVIEW

Last updated: June 17, 2025, 06:10  |  Written by: Barry Silbert

Technical Overview
Technical Overview

Crypto

$700 Million Deal - Crypto.com Reaches 20-Year Agreement to

Venue owner AEG appears to have secured most valuable naming rights deal in history. Staples Center, the multipurpose venue which plays host to the Los Angeles

Crypto.com signed the deal with AEG (Anschutz Entertainment Group), which owns and operates the arena. Through the deal, Crypto.com has also become the “official cryptocurrency platform

Crypto

Crypto.com will pay $700 million for a 20-year naming rights deal, according to reporter Arash Markazi. The change will take effect on Christmas Day.

Crypto.com takes over Staples Center naming rights in ‘US$700m’

LA Lakers' Home Arena Renamed After Crypto.com in

LA Lakers’ Home Staples Center Renamed to

AEG and Crypto.com Are Partnering in a $700 Million Deal to

Staples Center To Be Renamed Crypto.com Arena In Largest

AEG Sells Staples Center Naming Rights to Crypto.com

Barry Silbert can be reached at [email protected].

Comments