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Last updated: June 17, 2025, 19:07  |  Written by: Katie Haun

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Matthew Long

U.K. financial watchdog to ban promotional incentives

UK Bans Crypto Airdrops and Free Promotional NFTs

Matthew Long, head of payments and digital assets at the U.K. Financial Conduct Authority (FCA), said that free NFTs or cryptocurrencies given away through airdrops to promote

Free Promotional NFTs, Crypto Airdrops Would Be Banned Under

FCA Official: Free Promotional NFTs, Cryptocurrency Airdrops Will

UK Bans Free Promotional NFTs and Crypto Airdrops

U

U.K. financial watchdog imposes strict rules on free NFTs and crypto airdrops, banning promotional incentives. Under these rules, cryptocurrencies will be classified as

Giving away free NFTs (non-fungible tokens) and cryptocurrencies via airdrops to encourage users to invest in digital assets will no longer be allowed. Matthew Long

Giving away free non-fungible tokens (NFT) or cryptocurrencies through airdrops to promote investing in digital assets would be prohibited after the U.K. Financial

Giving Away Free Nfts

Stricter advertising rules for cryptocurrencies in UK:

The United Kingdom will no longer allow crypto airdrops and free non-fungible tokens (NFTs) to attract potential investors. FCA’s Mathew Long revealed that using

Giving away free NFTs (non-fungible tokens) and cryptocurrencies via airdrops to encourage users to invest in digital assets will no longer be allowed.

Giving Away Free Non

Giving away free non-fungible tokens (NFT) or cryptocurrencies through airdrops to promote investing in digital assets would be prohibited after the U.K. Financial

Katie Haun can be reached at [email protected].

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